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Find Power Cordz at the Sea Otter Classic

iO DuPont - Wednesday, April 18, 2012

The Power Cordz team is staying in Boise this week, enjoying beautiful, wet spring weather. But many of our friends are at the Volkswagen Sea Otter Classic in Monterey, California to participate in one of the largest bike expos in the world.

A fish-eye view of the 2011 Sea Otter village.

In support of all the bike people at Sea Otter this year, we set up a special discount code for attendees. To get the code, you have to visit our friends from the Boise Young Riders Development Squad (B.Y.R.D.S.) or from Core Concepts, a Boise-based, high tech/high style clothing maker, and pick up one of the glossy post cards we sent along with them. You will find a discount code on the card!

(Hint: The B.Y.R.D.S have booth #629, west of the Food Court, and Core Concepts is displaying their wares at booth #178 in the first Exhibitor Pod. Map here.)

The B.Y.R.D.S. are a premier youth cycling team based in Boise and they have some 25 riders in Monterey this week to race and gain critical exposure. We have been installing Cordz on their bikes for a few months now, so watch for these guys at the finish line! 


The B.Y.R.D.S on a recent hill training ride.

Core Concepts offices are just down the hall from us at our Boise HQ. We have to walk past their sample racks every morning, eyeballing the high performance fabrics. Check out their new stuff if you are down at Sea Otter and say hi to Matt and Josh!

We'll post updates on the B.Y.R.D.S. and other Sea Otter news on our Facebook page, so look for us there.

New SALE! page up at Power Cordz Web Store

iO DuPont - Tuesday, April 17, 2012

They won't necessarily match every frame, but a set of yellow Power Cordz definitely makes a statement. Our standard Cordz systems in yellow are all marked $20 off for the next two weeks on the new SALE pages in our Web Store.

We are coming up with a bunch of new promotions, including a special discount for folks attending the Sea Otter Classic, among the largest bicycle festivals in the world, starting later this week in Monterey, California. Watch our new Facebook page for an announcement about where to find your discount at Sea Otter (hint: you are going to have to look for Boise people to unlock the discount code)!

But if you are not able to attend Sea Otter, head over to the SALE! page and put some yellow on your ride: Mountain and road brake systems with our classic housing as well as derailleur Cordz are now $59 $39, if you are bold enough to go yellow!